Health Communication verses Social Marketing and allocationof Essay

Health Communication verses Social Marketing and allocationof resources - Essay Example The role of the nutritionist would be to supervise the entire nutritional portion of the program wherein the requirements as delineated by the USDA. He/she would be employed as a consultant and would plan the lunch menu on a for the week and endure the menu meets the minimal energy level of 664 kcal with a fat content of less that 30% of the total calorific content, no less than 10g of protein, 286mg of calcium, 3.5mg of iron, at lease 224 retinol equivalents of vitamin A and at lest 15mg of vitamin C. The salary for the nutritionist would be approximately $15/hour for 10 hours per week. This salary is based on the Hourly Rate Survey Report for Job: Nutritionist (PayScale, Inc. 2007). A chef would also serve as an integral part of the proposed program, the role of the chef would be such that he/she would work in collaboration with the nutritionist to ensure that the calorie and other nutritional requirements of the proposed program are met. This would be achieved through healthy culinary techniques, portion control and the close monitoring of all those involved. The chef would be an additional employee procured specifically for this program. This employee would be a part-time employee and would garner a salary of approximately $20/hour for an average of four hours per day and twenty hours per week. In addition to the nutritionist and the chef, the program would utilize a physical education/health and nutrition teacher. Currently, the department of education within each and every state utilizes physical education/health and nutrition teachers. These teachers are on staff on a full-time basis. In order to maintain the guidelines of this program, it would be necessary for these teachers to undergo specialized training in order to deliver the necessary fitness and education programs as these programs are age-specific. In addition to the age specificity, these programs are accompanied by specific guidelines